Watermark Tool

Add text or logo watermarks to your images. Protect your photos with custom watermarks.

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Click to upload main image
Supports: JPG, PNG, WebP
30
50%
30px

Free Online Watermark Tool

Protect your images and establish ownership with our easy-to-use watermark tool. Add text or logo watermarks to your photos in seconds, completely free with no registration required. Perfect for photographers protecting their portfolios, businesses branding their images, or anyone sharing visual content online. All watermarking happens in your browser for complete privacy - your images never leave your device.

Why Watermark Your Images

Watermarks protect your creative work from unauthorized use and theft. They establish clear copyright ownership and deter people from stealing your images. For photographers and artists sharing work online, watermarks serve as essential branding tools that help build recognition. They ensure potential clients can find you when your images get shared across social media and other platforms. A professionally designed watermark adds credibility without distracting from your work or overwhelming the image composition.

Watermarking Best Practices

Place watermarks where they're visible but not intrusive to the overall composition. Lower corners work well for most images without interfering with the main subject. Use semi-transparent overlays that protect your work without overwhelming your content - typically 30-50% opacity strikes the right balance. Include your logo or website URL for effective branding and easy contact. For high-value work like professional photography, use larger watermarks that are significantly harder to remove or crop out.

Strategic Watermark Placement

Consider your use case when positioning watermarks. For social media where theft risk is highest, place watermarks near the center or across important elements. For portfolio pieces where you want to showcase your work, subtle corner placement works better. Avoid watermarking over faces or critical details that would distract viewers. Use different watermark sizes and positions for various platforms - Instagram posts might need smaller watermarks than high-resolution portfolio images. Test different placements to find what works best for your style and protection needs.

Design Tips for Effective Watermarks

Keep watermark designs simple and legible - complex logos may become unrecognizable when made semi-transparent. Use contrasting colors that show up well against your typical image backgrounds. White watermarks work on dark images while black suits light backgrounds; grey watermarks offer middle ground. Choose clean, professional fonts for text watermarks - avoid decorative fonts that are hard to read. Maintain consistent watermark design across all your images to build brand recognition and establish a professional, cohesive visual identity.

Text vs Logo Watermarks

Text watermarks offer flexibility and are easier to read at smaller sizes, making them ideal for photographers who want to include copyright information or contact details. Website URLs work particularly well as text watermarks since they're immediately actionable for potential clients. Logo watermarks provide stronger branding and visual identity but require careful sizing to remain recognizable. Combine both approaches by using your logo as the primary watermark with smaller text containing your website or copyright notice. For stock photography, text watermarks are often preferred since they're less visually intrusive. Commercial product photography typically benefits from logo watermarks that reinforce brand identity while protecting the images from unauthorized use.

Batch Watermarking Workflow

Develop a consistent watermarking process for efficiency when handling large photo collections. Organize images into folders before watermarking to keep track of processed files. Use identical watermark settings across batches for visual consistency in portfolios or online galleries. Test your watermark on several representative images before processing hundreds of photos. Keep master copies of unwatermarked originals in a separate secure location as backups. For social media, consider creating multiple versions with different watermark sizes optimized for various platforms. Automated workflows save significant time for professional photographers who need to watermark dozens or hundreds of images weekly while maintaining consistent protection and branding. Experiment with watermark transparency levels - too opaque ruins the image for legitimate viewing, while too transparent makes removal trivial for thieves.

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Watermark Positioning Strategies

Corner watermarks are easy to crop out, so avoid them if theft prevention is your goal. Better strategy: position watermarks across important visual elements that thieves can't remove without ruining the image. For product photos, place watermarks on the product itself. For artwork, overlay them on focal points. Tiled watermarks (repeated across the entire image) offer maximum protection but can ruin the viewing experience for legitimate users. Consider who you're protecting against - casual content thieves often give up if the watermark is even slightly difficult to remove, while determined pirates will defeat any watermark eventually.